For the first time, China has surpassed the United States to lead a new list of the world’s Top 52 app publishers, with 17 Chinese businesses making the annual Top 52 Publishers list announced on Tuesday by data.ai, a US-based mobile analytics firm.
Chinese app publishers have achieved significant success in the last year, according to Jeffery Zheng, regional director for data.ai Greater China, who claims that China has become the world’s most developed mobile market and that Chinese mobile publishers will continue to dominate in the future.
Zheng is optimistic about Chinese mobile publishers’ future performance in international markets, owing in part to their technology innovation skills.
Tencent Holdings Ltd, China’s largest gaming and social media company, and NetEase, China’s leading gaming company, have held the top two places in data.ai’s Top 52 Publishers list for the fifth year in a row. Activision Blizzard, a gaming behemoth located in the United States, has climbed one spot to No. 3.
ByteDance, miHoYo, Lilith, Fun-Plus, Alibaba Group, and Baidu are among the Chinese app producers on the list.
Publishers based in the Asia-Pacific region topped the list, accounting for 63.5 percent of the Top 52.
Numerous non-game Chinese firms are also attempting to extend their worldwide presence, according to data.ai. While gaming companies have made significant achievements overseas, data.ai reports that various non-game Chinese companies are also seeking to expand their global presence.
Another data.ai ranking, the Top 30 non-game Chinese publishers by revenue in global markets, ranked ByteDance first, followed by JOYY and Tencent.
Consumers are spending more time and money on mobile devices than ever before, according to data.ai, with roughly one-third of all waking hours spent on mobile devices.
Chinese developers have nearly quadrupled their market share in worldwide app downloads over the last ten years, according to data.ai, from 8% in 2011 to 14% in the first half of 2021.
“By utilising their technological and talent advantages, Chinese enterprises have achieved significant development in the globalisation process during the last decade. We are fully aware of the exceptional problems that come with significant development potential as the era of new industrial developments accelerates “Meng Hao, vice-president of Google’s major account division’s mobile application division, said as much.
Despite the obstacles ahead, Wei Haijun, a founding partner at Grand View Capital, believes that the high penetration rate of mobile internet and widespread demand from worldwide customers have generated significant potential for China’s future generation of entrepreneurs.
Smartphone penetration is expected to increase by more than 10% from 2020 to 2025, according to a new joint analysis by Google, Roland Berger, Grand View Capital, and data.ai, with emerging nations driving the growth.
According to the report, developed markets such as the United States and Western Europe continue to be strong in terms of consumer app store spending, while emerging markets such as Indonesia, Saudi Arabia, and Mexico are seeing rapid growth in downloads and should be investigated further in the future.
